Being Local or Sounding Local?

By David Kidd, BPR Many radio people stress the importance of “being local”. And there […]

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The Importance of Standing Out in the Crowd

By David Kidd, BPR The strongest brands don’t just get noticed. They get remembered. More […]

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Inside Magellan’s Effort To Bring Digital-Style Attribution To Radio

Radio executives have long argued advertisers undervalue audio because it’s measured differently than digital. Magellan […]

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World Website Checkup – New Zealand

Win Tickets To Post Malone Live in Auckland on The Hits! Well, this is your […]

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