When a New Challenger Arrives, How Should the Incumbent Market Leader Respond?
By David Kidd, BPR When a direct format competitor launches in the market, even a […]
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Media Consumption at a Record High as Spread Continues
As more Americans opt to stay home amid growing concerns about the spread of the […]
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Top National Advertisers Hold Steady On Radio Despite Pandemic
With “shelter in place” and “work from home” the new normal for millions of Americans, […]
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What Does The Coronavirus Mean For Radio?
The BPR Team As the reality of the spread Coronavirus impacts on the ordinary lives […]
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Yes, There is Such Thing As a Bad Question!
By Andy Beaubien, BPR Has someone ever asked you a question and your response is […]
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Podcasting: Just a Trend or Radio Re-Invented?
By developing new forms of sound narratives, podcasting has done more than breathe new life […]
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Do You Have Momentum?
By David Kidd, BPR Ah, the 80’s. The decade gave us big hair, shoulder pads, […]
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World Website Checkup – London
Every weekday, Magic FM London are giving you the chance to open 1 of their […]
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How to Steal Another Station’s P1’s
By David Kidd, BPR P1’s are those listeners that listen to a particular station “the […]
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