Improve Your Strategic Thinking – Part Two
By David Kidd, BPR This article is the second in a six part series. The […]Read More
Positioning Statements. Is Yours Meaningful or Meaningless?
By David Kidd, BPR A positioning statement or brand message provides the words that help […]Read More
Trust in Australian News is Rising, Despite Decline in Industry
A new report into digital news has found that while Australians have become more trusting […]Read More
World Website Checkup – Sydney
This round of smooth stars STILL hasn’t been won, so they’re making the jackpot even […]Read More
The All-Audio Listening Landscape
The BPR Team 80% of adults 18+ listen to radio on a daily basis. […]Read More
Are Radio Commercials The Villain?
By Wayne Clouten, BPR One of the most contentious and misunderstood areas of radio content […]Read More
Improve Your Strategic Thinking – Part One
By David Kidd, BPR This article is the first in a six-part series. The real […]Read More
COVID Downturn Officially Over – Radio Ad Spend Improves by 20%
The Australian advertising market ‘s COVID downturn is officially over, with SMI reporting April ad […]Read More