The Seven Deadly Sins of Marketing a Radio Station
By David Kidd, BPR In the world of radio, your brand is more than just […]
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COVID Downturn Officially Over – Radio Ad Spend Improves by 20%
The Australian advertising market ‘s COVID downturn is officially over, with SMI reporting April ad […]
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World Website Checkup – Auckland
ZM are celebrating Jetstar’s 12th Birthday! Jetstar have begun their party with their annual Birthday […]
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The Recall Based vs Observed Behaviour Debate – Part 2
By Wayne Clouten, BPR Second Part of a Two-Part Series In the first part of […]
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Jeff Bezos on Overruling the Hierarchy
By David Kidd, BPR “The great thing about fact-based decisions is that they overrule the […]
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2020 Among Worst Years on Record: On-Air Radio Revenue Tanked by 24%
For U.S. commercial radio, last year was simply a bad one You can’t put […]
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World Website Checkup – Auckland
The Mai Morning Crew’s Japanese Game Show – With Suntory Boss Coffee! The Mai Morning […]
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80% Fat-Free or 20% Fat Added? The Dangers of Cognitive Bias
By David Kidd, BPR One of the major findings in the study of psychology over […]
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Radio in the Time of COVID
By Andy Beaubien, BPR Here are some interesting statistics about US radio during the Covid […]
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