Being Local or Sounding Local?
By David Kidd, BPR Many radio people stress the importance of “being local”. And there […]
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The Passion Years – Part 2
By Wayne Clouten, BPR In part one of this exploration of why songs from a […]
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The Top Five Mistakes Morning Shows Make
By David Kidd, BPR Here’s the uncomfortable truth: most struggling breakfast shows aren’t short on […]
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The Passion Years – Part 1
By Wayne Clouten, BPR We have known for a very long time that the music […]
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When the Product Becomes the Risk: Lessons from the Kyle & Jackie O Fallout
By Peter Don, BPR For weeks now, one of Australia’s most successful radio franchises has […]
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How to Attack the Market When You’re New (or Newly Reborn)
By David Kidd, BPR Launching a new radio station or radically reinventing an existing one […]
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When a New Challenger Arrives, How Should the Incumbent Market Leader Respond?
By David Kidd, BPR When a direct format competitor launches in the market, even a […]
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What Radio Can Learn from the Super Bowl
By David Kidd, BPR The Super Bowl isn’t just the biggest game in American sport; […]
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