The Seven Deadly Sins of Marketing a Radio Station
By David Kidd, BPR In the world of radio, your brand is more than just […]
Read PostWorld Website Checkup – Auckland
Every Caller Wins the Edge Prize Cupboard Every Caller Wins is BACK, BABY and there’s […]
Read MoreRadio: Still Very Much in The Music Game
By Wayne Clouten, BPR BPR’s All Audio mapping studies conducted in various markets across the […]
Read MoreImprove Your Strategic Thinking – Part Four
By David Kidd, BPR This article is the fourth in a six-part series. The real […]
Read MoreWhat’s Your Station’s Online Persona?
The term “branding” has become overused. But you can’t deny the power of branding, whether […]
Read MoreWorld Website Checkup – Australia
Nova FM’s ‘What Makes You An Everyday Olympian?’ The Olympics are here – and if […]
Read MoreSign of the Times
By Peter Don, BPR Covid changed the way people look at many things, from social […]
Read MoreImprove Your Strategic Thinking – Part Three
By David Kidd, BPR This article is the third in a six part series. The […]
Read MoreThe 70s and 80s: The Golden Era of Music
In 1979, Bob Seger sang “Today’s music ain’t got the same soul, I like that […]
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