The Seven Deadly Sins of Marketing a Radio Station
By David Kidd, BPR In the world of radio, your brand is more than just […]
Read PostWorld Website Chekcup – Boston
$1,000 Bribe on Boston’s WZLX! Cash in and win $1,000! Listen to 100.7 WZLX […]
Read MoreThe Great American Radio Panic
By Andy Beaubien, BPR The U.S. radio industry is being rocked by an unprecedented wave […]
Read MorePerception vs. Reality: Which to Listen to When it Comes to Your Digital Marketing Budget?
It seems that in recent times marketers hold digital advertising channels to a different standard […]
Read MorePromo Script Writing Tip #2: Why Stephen King & George Martin Would Have Been Great Promo Writers
By David Kidd, BPR The importance of the opening line in a novel is well […]
Read MoreWorld Website Checkup – New York
NEW YORK’S Lite FM $4k workday Payday! Your chance to win $1,000 at 9am, 11am, […]
Read MoreBuild It and They Will Come
By David Kidd, BPR The actual quote from the movie “Field of Dreams” is…… If […]
Read MoreWhat About AM?
Over the years, broadcast radio has taken its share of lumps at the hands of […]
Read MorePromo Script Writing Tip #1
By David Kidd, BPR “If I had more time, I would have written a shorter […]
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