The Seven Deadly Sins of Marketing a Radio Station
By David Kidd, BPR In the world of radio, your brand is more than just […]
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Building Radio’s Future: A Strategic Blueprint for Closing the Audio Perception Gap
By David Kidd, BPR With the rise of diverse audio options like streaming and podcasts, […]
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Christian Radio in the US Market
By Andy Beaubien, BPR This week we will examine the rise of Christian radio stations […]
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Liquid Death
By David Kidd, BPR In the crowded world of beverage brands, Liquid Death—a canned water […]
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The Value of A Brand
By Peter Don, BPR There is a lot written and discussed about the value of […]
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The Shrine to Failure
By David Kidd, BPR Sean Jacobsohn is a venture capitalist based in the heart of […]
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Game Theory Revisited
By David Kidd, BPR I’ve written about the importance of Game Theory previously. But given […]
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Five Ways to Future Proof Your Radio Station
By David Kidd, BPR Adapting to a changing landscape is a core survival skill for […]
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