The Seven Deadly Sins of Marketing a Radio Station
By David Kidd, BPR In the world of radio, your brand is more than just […]
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“It Was a Matter of Reverse Engineering” – The Rise of Smooth FM
In a recent interview with NOVA Entertainment’s Paul Jackson, the Group Program Director discussed […]
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What is Your USP? Do you Have One?
By David Kidd, BPR Every successful radio station has a USP – a unique selling […]
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World Website Check Up – Virgin Radio Dubai
The Virgin Radio RedMan is back, dressed in lycra and on the streets of […]
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World Website Check Up – NOVA
It’s Nova’s Million Dollar Greatest Hit … and they want YOU to win! Yep, that’s […]
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Radio Hold’s It’s Ground in the Ratings
Last week, Edison Research released their 2019 Infinite Dial study results, which presents listening medium […]
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World Website Check Up – Smooth FM
Tune into Smooth FM for your chance of winning $50,000! Name the stars and win […]
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How Close do you Want to get to your Listeners?
Edited by Andy Beaubien, BPR What does Brand Intimacy mean? Quite simply it is how […]
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Will the 21st Century produce any “oldies but goodies”?
By Andy Beaubien, BPR The Daily Mail recently posted an article based on a study […]
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